A tell-all from an Apple Store ex-employee. Lisa Eadicicco:
But the Apple Store was never intended to be just a store — it’s also a hub for interacting with Apple’s products, learning more about how to use them, and of course, getting them serviced or repaired at the Genius Bar… It’s also why Apple’s retail employees love to work there: the culture around Apple and the notion that your role is more than just another retail job.
I have friends who have worked there for more than five years. They love it.